Windesheim praat
The Windesheim college, a new player in the higher education market, approached us to find a new way to connect with high school kids and schools. We created a campaign unlike any other they had ever done before. By organising a “TED TALK” like tour called WINDESHEIM PRAAT, and touring inspiring young entrepreneurs, inventors, and other inspirators, we created relevance that didn’t go unnoticed with high schools in The Netherlands. At the end of the campaign schools started requesting these talks, and we were able to open a new line of communication between the college and high school.